resources I use to run my online business (1)

This is it… This is everything that I use or have used to build my business!

I often get asked which apps or software I use and what I recommend so I thought it was about time I put together a resources page for you! Now, to be completely transparent, some of these links are affiliate links, which means I will get some kind of payment if you go and buy something from clicking through the link, it won’t cost you anything but might buy me a coffee or a well deserved bar of fancy chocolate! These are all products that I use and recommend, I’m only sharing the things I really love!


I have done a shedload of courses but these are the two that really stand out for me. If you are on the fence about joining and want some honest, upfront answers to your questions about either of them, contact me! I Have talked about other courses and programs I’ve taken in the past and I’m happy to share what I got out of them. I have yet to invest in a course where I have learnt nothing at all but there are some that weren’t the right fit for me (that doesn’t mean it won’t be a good fit for you)

Lucky Bitch Bootcamp – This is, hands down my favourite program that I have invested in. It has made a huge difference to me, my family and my business and I’m pretty sure I wouldn’t have got this far without this! I am always happy to answer questions about the bootcamp and I have a Q&A video HERE if you want to know more.
b-school marie forleo
Marie Forleo’s B-school was also a game changer. The content is great but more than that the community rocks. I finally found people like me! Who knew that they existed? Finding a tribe of like minded people is key to your success. B-school has grown considerable since I joined up, amazing friendships have been formed and business partnerships have been made.

Software, Apps, Plugins and all that jazz…

My company is internet based, therefore the bulk of my expenses go on software and plugins. These are the ones I use all the time and recommend. Many are free, those that are paid are not expensive.

 – I love me a bit of gmail! I have numerous email accounts but I have them all set up so they all go through one mail gmail account. From the one account I have everything filtered and I can send out emails that look like they come from my biz accounts. All very simple and everything is in one place.
Google Drive  – I use this more as a data storage system, I prefer to write guest posts and the such here. I used slides for presentation and making pretty PDFs (easier than Docs). I also use Sheets for basic account keeping and tracking my sales/social media stats etc. Forms are brilliant for questionnaires, you can design the form to match your branding and there are numerous types of question plus unlimited amount of questions.
Again, because it’s closed based, it doesn’t matter which device I am using, everything is up to date.
Google Cal – If google cal ever dies, I’m quitting! This app keeps me sane. Log into your gmail account I have calendars for work, school, holidays, blog posts, launches, travel… having everything in ONE place keeps my mind and life organized. I can set up reminders and recurring events easily and have a digest of what’s happening for the day delivered to my inbox first thing every morning. Everything syncs including my husband’s calendar and my scheduler Calendly
google keep jojoebi resources
Google Keep – I have only recently started using this but I already like it! It’s easier for those quick to grab notes that you need on the go.  As I use this more I’ll update here but like the other Googlee apps, it’s clean and easy to use.
With the Google service you can upgrade and pay but as of yet I haven’t needed to.
Calendly – scheduler, used for booking in clients and setting up podcast interviews. Clean and easy to use and integrates beautifully with google cal. You can use the service for free if you only want one kind of appointment setting up.
Evernote (I use the free version) – This is great to keep everything and anything stored in one place! I also love that I can have notebooks that I can share with partners or my VA and it works great with Siri too. Because it’s cloud based I can access everything no matter which device I’m using, no downloading and uploading nonsense. You can store, text, audio, video, graphics, make check lists, set reminders and has a clipper add on in Chrome so it’s easy to snag things from around the net to use later.


Amazon S3 (paid but 1st year is free)- When I got my first bill through I laughed at it, $0.48! Massive storage space basically, using a combo of Amazon S3 and a wordpress plugin you can make sure that your course content is secure. Much better than linking it to Youtube! I admit, Amazon s3 isn’t the most user friendly application out there but once you get the hang of it, it works fine.
Why not Dropbox? Well I have a story about that! Dropbox, in a virus scare broke all my links (I wasn’t the only one, I’m not feeling special about this!) then they reckoned they had a magic way of fixing the links, except it didn’t work! Yep, OK, shit happens – except Dropbox didn’t email their customers about the action they had taken and were slow as shit at trying to fix it. I only found out when I had clients complaining they couldn’t access their files. And that is why I don’t use Dropbox. Rant over.
MeetEdgar – (paid) Holy Smoley, Edgar really is the octopuses knees! This is a social media scheduling tool but unlike most schedulers out the, Edgar allows you to create libraries. For example, I have a category (library) for my blog posts, one for posts that go to my Inspired Mama Revolution Group another for Moms That Rock and various categories for Facebook and twitter that include questions, tips, Montessori…
I have very few posts that are individually scheduled to go out, most run on the library systems and the main scheduler. So I might have Montessori posts going out on a Monday at 6pm and questions on a Wednesday at 10am. Because the libraries are well stock by the it can be months before the same post comes up again. I spend about half an hour each week adding new content and occasionally shuffling things around on the schedule for a bit of variety. This might seem like a frivolous expense but it saves me heaps of time and is cheaper than paying a VA to do the work! I have a video HERE showing you inside.
Canva (free) – I use Photoshop and Google slides mostly but sometimes, when I am making a batch of social media images I use Canva because it’s quicker. It has numerous templates set up so you don’t have to worry about making the perfect sized image for whichever platform you want to promote on. I don’t recommend PDF books on Canva, they get too big and heavy.
The draw back is that unless you pay, you can’t make templates on Canva and the fonts are limited – it doesn’t have my branded fonts for example.
ojoebi resources
Webinar Ignition (paid) – This is a WordPress plugin used for hosting webinars. There are lots available out there but from all the ones I have used, this is the one I prefer. WI streams through google hangouts and onto Youtube and records everything as it happens. You can set the webinars up as live or evergreen, free or paid. It doesn’t have some of the bells and whistles of some of the more expensive plugins (like being able to make it look like you have 500 people on live but in fact they are made up names! It was $97 when I bought it which is lifetime use, not a subscription! Which is MUCH cheaper than most out there.
Photoshop – I first used Photoshop way back when in uni. It has come a long way since then. There is quite a learning curve and I recommend taking some kind of course to learn the basics, it’s a very powerful bit of software. You can now get it with the Adobe Creative Cloud, I haven’t taken the plunge yet but as I am several editions behind, it’s just a matter of time
YouTube – the alternative is Vimeo, which is prettier if I’m honest but YouTube is a part of the Google so integration works better. I use it for hangouts, my webinar software streams through it, posting tutorials and videos etc. If you want to monetise your channel then you really need to spend some time and learn how to set it all up properly and how to set up your videos to maximise their potential.
Mad Mimi – Email provider. Mad Mimi is easy to set up and use, drag and drop features. It’s pretty and most of all the customer service blows everything else out there out of the water. I did try Mail Chimp eons ago but I love Mad Mimi, what can I say? The only draw back is that it doesn’t integrate with everything but if you email the help desk they will help you figure out a workaround.
Screenflow – I have a Mac which comes with imovie but Screenflow is much easier to use. It is movie editing software and MUCH more, you can also record your screen, perfect for making techie tutorials or presentations and you can record from the camera, you can even use both together! I’ve also made animations with it, including the one on my landing page.
Sitegound – Website hosting. I used to be with Bluehost and had a nightmare with them, after migrating over to Siteground life has been much better! The customer service team rock, they are really helpful and actually know what they are talking about. Siteground will also migrate your site for free, so if that is stopping you from moving, it’s all sorted!
Do it now before everything goes wrong and if you are with Bluehost, move ASAP I have heard so many horror stories like mine about them!
If you are new to hosting then google EIG webhost companies, you will find a list of all the companies owned by them, steer clear of all of them.
Lastpass – If you are anything like me, you have a squillion accounts all with different passwords – please tell me you use different passwords for all your accounts! LastPass is brilliant, I can keep all my passwords safe and it syncs across all devices, I only need to remember one main password now! Hurrah for that.
Is it secure? The way I look at it, it is in their best interest to keep their site secure, their business relies on it and it is probably a whole lot safer than me trying to remember a squillion different passwords or being daft enough to use the same on all sites – a hackers dream come true!
Nathalie Lussier is my geek girl crush and she rocks. She has a great 30 day list building challenge and also the plugins Popupally (a polite pop up box!), Progressally a great way to make your online course more fun for your users – I use both of these. She also has a webinar plugin Webinarally and her Launch It And profit Course
Honey Chrome Extension – my new fave! This will find coupon codes and discounts for you before you check out, no more googling for half an hour before checkout 🙂 It’s free to install!
ColorZilla – another chrome extension, allows you to easily pick up colours from your screen, handy when doing graphics work.

Stock Images – I have a whole post on the 100+ Stock Image sites to go out! Enjoy.


Camera – Pentax K-50 DSLR and yes, it really is bright pink! I do use my iphone camera a lot too, mainly because the Pentax is bulky and I am never without my phone. I decided on the Pentax because I owned a SLR Pentax so I already know my way around it, we also used Pentax at college so it’s the camera I feel most comfortable with.
jojoebi resources
Techie stuff for doing biz on the go! I use an iphone 6, I also have an ibook air which is invaluable when I’m travelling. It allows me to have my business running smoothly even if I spend 6 weeks in the UK. For the day to day stuff I have just upgraded to a new iMac. What can I say, I have always been a Mac girl, I have never owned a PC and if you want to see me throw a tantrum, ask me to do something on Word!
jojoebi resources

Samson Meteor Mic USB Studio Microphone (Chrome) – Love this mic, the legs fold up and it comes in a bag so it’s easy to take with you. The sound quality is great, much better than using the headphones from my iphone! You can also screw in a tripod if you don’t want to use it at desk top level.

passion planner
Passion Planner – now as much as I like my tech and I do put everything into Google Cal, I like to pen and paper handy too. This year I’m trying out the Passion Planner and loving it so far, it fits well with how I organise myself. If you decided to order one, may I ask a HUGE favour? When you check out, pop my email address in the box, I will get credited for the sale then, if three people buy I can get a free planner. I already have this years so I will donate one to somebody who needs it! Ta xx
***UPDATE*** After discovering Bullet Journalling I have given up  my Passion Planner and now just BuJo. I still think it’s a beautiful planner but BuJo works better for me.
MT tape
MT tape – some people (namely my husband) would say I have too much MT tape but I would have to disagree! This is basically fancy masking tape but there are a million and 1 ways to use it including making the receipts in your accounts folder look pretty. No, I’m not sure if the tax man will appreciate it but I don’t really care!
This page has all the resources, both paid and free that I use to run my business.


Icons credit: Minimal Business Line